EMBARK ON A NEW MEMORABLE JOURNEY
MY WAY PARFUM introduces a new memorable chapter, shaped by unforgettable experiences and meaningful encounters around the world.
Experience this new journey through the new campaign, capturing new experiences, new travels and new paths.
A NEW YOUNG AND RADIANT FEMINITY
A NEW YOUNG AND RADIANT FEMINITY
Sydney Sweeney is MY WAY’s new face. Perfectly embodying Armani’s authenticity, she epitomizes MY WAY’s fresh and vibrant femininity.
A NEW INTENSE FACET
MY WAY PARFUM, Giorgio Armani’s new fragrance, reveals an intense woody powdery bouquet born from the contrast between the bright solar Tuberose and the majestic blue iris Pallida.
GET TO KNOW MORE ABOUT THE SCENT
Discover what Sidney Sweeney loves about this new additive fragrance, born from contrasts between bright and majestic notes.
SUSTAINABLE COMMITMENTS
A NEW REFILLABLE BOTTLE CRAFTED TO LAST
Using a refill for MY WAY PARFUM’s 50ml spray bottle results in a demonstrable reduction in raw material use: 45% less glass is used, 52% less plastic, and 66% less metal*.
*1x50ml + 1x100ml vs 3x50ml
CONSCIOUSLY SOURCED NATURAL INGREDIENTS
MY WAY PARFUM counts among its notes refined ingredients of natural origins, such as the iris Pallida, sustainably sourced in France, and the Vanilla Bourbon, consciously sourced in Madagascar.
PRESERVING FOREST, PROTECTING THE PLANET
Since 2019, Giorgio Armani has supported six forest preservation programs around the world: Madagascar, Zimbabwe, Brazil and Peru. 16 000 hectares of forest have been preserved since then.
REFILLABLE, MORE RESPONSIBLE
MY WAY PARFUM offers a new innovative refill system.
GET SYDNEY SWEENEY’S NATURAL LOOK
The perfect routine for a natural yet
mesmerizing make-up.
DIVE ONTO MY WAY UNIVERSE
I am what I live
My Way Eau De Parfum Intense
An amplified floral bouquet on an addictive woody trail. A duo of orange blossom and opulent tuberose enhanced by a sensual base of creamy sandalwood and voluptuous vanilla.
My Way Floral Eau De Parfum
A fresh & blooming bouquet enhanced by luminous neroli and bright citruses.
My Way Eau De Parfum Nacre Edition
A sparkling interpretation of my way’s meaningful encounters.
