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WATER EMPOWERS LIVES.

The United Nations recognized access to water and sanitation as a human right in 2010. Since then, Armani’s Acqua for Life has helped over 540,000 beneficiaries.

By 2030 Armani’s Acqua for Life aims to be a source of clean water for 1 million people.

It begins with water

Be a source

To amplify the already existing positive impact of Acqua for Life’s projects, consumers can now, through a series of solidarity initiatives, take an active role in Acqua for Life.

Among these initiatives is Blue Friday. Each November, Armani beauty gives a new meaning to Black Friday, turning it Blue by offering the consumer a unique opportunity to make a purchase that matters. The donations will benefit an Acqua for Life project dedicated to healthcare facilities in Uganda helping mostly pregnant women and children.

These solidarity initiatives allow consumers who wish to do so to get involved, building on the longstanding, concrete and positive impact of Acqua for Life’s projects.

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ACQUA FOR LIFE PROJECTS

Map of ongoing and completed projects by Acqua Life

540,000
beneficiaries

21
countries

Over 14M€
invested in water

" Water is perhaps the element that I feel closest to. For me water represents life and regeneration, but also calmness and serenity. Access to clean water is undoubtedly one of the greatest challenges in the 21st century."
Giorgio Armani

Sustained support for
ACQUA FOR LIFE'S established projects

ACQUA FOR LIFE
Partners

Acqua for Life - ARMANI - It begins with water
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