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At once chic, voluptuous, intense, and soft, Sì lingers on the skin and enchants the senses. The distinguished and elegant olfactory result plays on emotion, true to the Giorgio Armani couture spirit. The perfume combines three notes: blackcurrant nectar, modern chypre, and blond wood musk with touches of freesia and May rose. This new fragrance reveals a free, passionate, loving, and vibrant woman.
Discover the making-off of the Si campaign. Australia, May 2013
"My first source of inspiration is couture"
Cate Blanchett says Sì to love for Mother's Day, and speaks about the importance of handing down cultures from one generation to the next.